Brands - Tailored for Every Body: Yitty’s VP of Design on the Future of Shapewear Industry
Co-founded in 2022 by Grammy Award winner Lizzo and activewear giant Fabletics, Yitty has quickly transformed from a size-inclusive shapewear brand into a full-fledged lifestyle label. Expanding into categories like lingerie and swimwear, the brand is redefining comfort, style, and empowerment through its collections.In a fast-evolving market, shap